The Institute Of Medicine A Social And Economic Forces...

The Institute of Medicine concluded through research that the root of the problem of obesity lies within powerful social, cultural and economic forces that promote the consumption of energy dense foods and an inactive lifestyle; Flegal also provides evidence that supports the hypothesis. For starters, there are many cases where being overweight or obese is or was seen in a positive and desirable form by folks, which may promote obesity. These include: †¢ The desirable perception of fatness seen among some indigenous cultures (Swinburne et al. 1996). †¢ Ancient statues such as the Venus of Willendorf, which indicated that the stoneage men preferred large plump women as they were seen as strong vessels for bearing children due to their fat reserves found in multiple love handles (Qvortup, n.d.). †¢ Statues of the Buddha, represented in an obese like state (Brink 1989a). †¢ Rituals of fattening in cultures and their belief that fatness leads to beauty (Brink 1989b). †¢ Statistics that show 110% of modern time cultures, with data on preference, preferred a plump shape (Brown Konner, 1987). †¢ Its a symbol of high status in previous centuries: During the nineteenth century a curved, large body symbolized high status, high wealth, a luxurious lifestyle, beauty and power (Williams Germov 2004). Even in the present this is still apparent, take Gina Rinehart and Clive Palmer for example. 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